Sometimes people balk at the rate someone wants to charge them for services. Often it’s because they’re not sure how certain types of services should be valued. Also, sometimes it’s because even though they don’t know how to do what others do, or don’t want to do what others do, they believe the services are too high and that they can find someone else to do it for less.
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Have you ever watched the movie Armageddon? Do you remember this line: “You know we’re sitting on four million pounds of fuel, one nuclear weapon and a thing that has 270,000 moving parts built by the lowest bidder. Makes you feel good, doesn’t it?”
With most things in life, you get what you pay for. I provide writing services. So do a lot of other people. You could actually get 10 articles a month from someone in India who will only charge you $10; that’s the truth. There are some good writers in India; the majority charging that rate aren’t the good ones, though.
You can’t get 10 articles from me for that amount. But if you were evaluating your blog or your business, maybe you don’t need that many articles. Maybe you only need half that amount. The thing is, for someone like me, you pay a different rate per article than you would for a package deal. That’s how it is with many things in life. You can go to the store and buy one 16 oz bottle of soda for $1.50 or you can buy a 6-pack for $3.99; which one makes more sense?
In circumstances like this, obviously it costs less to get into a package deal. But what if the price for the package deal is still higher than what you can pay?
That’s when you should look into pooling services. By that, you find someone else who you know could use some articles, then you split the cost of the articles between you based on either a 50-50 split or whatever the number ends up being.
Or maybe instead of articles, maybe you want some consulting on your social media prospects but don’t want to pay the full hourly rate on your own. You could do two things here. One, you could split the cost with another person (I charge the same rate up to 4 people) or you could sponsor a seminar if you have a lot of people that you want to bring or invite. On that basis you’d get a special seminar rate that covers a lot of people at once, and I, or someone else, could still market it and potentially get other people to the seminar for a more normal price.
This is something to think about when you need either services like the type I provide, or other types of services. It’s just another way to get what you need while saving on how much money might have to come out of your pocket.
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